Business Performance Optimization & Implementation Specialists

Increase Profits While Reducing Costs at the Same Time!

For additional information call:

(716) 871-1111

Your Leader in Results-Based Marketing, Business Development & Business Consulting

We Can Help You...

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    Attract more quality prospects to your business.

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    Convert more of those prospects into customers.

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    Retain new customers and turn them into long term clients. Build relationships that will generate many future referrals.

It's not about us, it's about YOU!

The Target Group, Inc. houses a team of talented individuals from a variety of disciplines in the areas of Business Performance Consulting, Optimization, Implementation, Web Development and Integrated Marketing! We are here to help you strengthen your internal processes at every touch point and find The Hidden assets that already exist in your organization optimizing them for optimal exponential growth!

Our goal is to help you Attract, Convert, and Retain clients for your organization in the most cost effective and efficient ways without you having to spend any more money on advertising! By using more effective strategies to attract the right prospects to your business, having the right processes in place to convert more of these prospects into sales, and retain your clients for a longer duration of time, you will eliminate the need to continue to pour an over excessive amount of money into advertising!

Our team of professional Business Growth Optimization and Implementation Specialists are ready and available to work with you on your sales processes, sales and manager training, strategies, advertising, and developing a web presence that is unequalled in the industry!

You can finally have both the online and offline presence you are looking for as well as in house solutions to some of your largest challenges. You will receive the help you need to develop, implement and execute the success strategies known only by top organizations that will drive your revenue and profits to new heights!

We believe in taking the time up front to evaluate the unique challenges facing you and your organization. This investment of time and figuring out the as-is condition of your business or another way to say it is your current business metrics is critical in positioning your organization for future success and growth in any economy!

Once your goals are understood and internalized can we start the strategic process of differentiating your company from all others, and brand your products and services in the minds of all possible prospects, as well as current, past and present clients!

Lastly, and best of all, everything we do for our clients is backed with our ironclad guarantee. Call us today to set up a time for us to get together and explore the possibilities. In the meantime, take advantage of the Free Business Health Check-Up tool as well as the Free eBook, 17 Marketing Lessons.

Our Team Leaders

Brian Sebastian

Brian Sebastian - President CEO

Brian is the founder of the Target Group, Inc. Today, as President of The Target Group Inc. and Mission to Achieve Program, Brian is grateful to lead a team of highly committed creative marketing and cost containment specialists.

Brian's passion and vision for marketing and advertising began in 1989 when he started Target Promotions. Over the years and after adding several performance elements to his company the name was changed to The Target Group Inc. In 2004, his company was selected above all other companies; vetted and given the honor as being the marketing company of choice of the RNC (Republican National Convention). Working with top government officials like Tom Reynolds, Karl Rove and President George W. Bush, Brian and his team of professionals handled the creative piece designs as well as all of the awards for the inaugural dinner.

The Target Group, Inc. and Mission to Achieve have been built upon the tenets of honesty and integrity which Brian exemplifies in his every day dealings and has led to a Strategic Alliance with Jim Kelly the Hall of Fame Quarterback of the Buffalo Bills merging with Jim's Hall of Fame Promotions. Brian's leadership is on display constantly. He has built and developed a team that is second to none in the business performance optimization arena. As founder he believes, The continual growth of any individual or organization is achieved through hard work, obtaining knowledge, creative and innovative thinking, and the fervent desire to do better than yesterday. Striving towards perfection allows one to achieve excellence!

Brian is passionate about his work because it plays into all of his strengths: creative innovation, strategic marketing, dynamic communications and a strict adherence to budgets, mathematics, negotiation, and partnership. I believe there is no greater pursuit than that of contributing to someone's success and continuing growth towards meeting and exceeding their goals, he says, goals and achievements that better all of humanity. For this reason, Brian feels tremendously gratified that he's able to do what he loves while making a significant and lasting impact on businesses and not-for-profit organizations he works with.

Brian manages to maintain a healthy balance in his life. Although he has received many awards, nominated for a Golden Pyramid Award for Creativity, singled out for Creative Piece Design, CSI Awards for top sales, Top Growth Award, and holds many titles, President, CEO, Business Owner and such, the most cherished among all of his titles and accomplishments are that of Husband and Father. Happily married to his wife Ann, they have five beautiful children, two boys and three girls ranging in age from eight years to twenty One years old, the oldest, his son, is a member of the Army's 82 Airborne Division.

Dave Harrington

Dave Harrington
-VP of Sales

Nothing has ever been more rewarding or causes me more joy than being a father to my children and a husband to my wife.

Dave has been a part of the Target Group since its inception; a friend and confident of the founder Brian Sebastian and both graduating from the same high school. A hard worker and avid student of the marketing, advertising and promotional industry, he is always on the hunt for new information and knowledge to help simplify and better each step of the process.